LinkedIn has its own wildlife. If you watch long enough, recognizable species appear, each displaying their own distinctive behaviors.

How to tell if your presentation is decoration or story There’s a familiar phrase in business communication: “Show, don’t tell.” It’s sound advice — in moderation. The idea is to use examples rather than adjectives, to earn trust through evidence. Instead of saying a product is   innovative , you show how it solves a problem in a way no one else has. Fair enough. But perhaps that rule has gone too far. It assumes that what’s   seen   is always more persuasive than what’s   fe

Grand Promises Disappoint. Honest Ones Deliver. Consider the humble pair of scissors. You need to cut something—paper, fabric, hair—and scissors deliver exactly what they promise. Clean cuts, every time. When the hair grows back, you reach for the scissors again. No existential crisis. No buyer's remorse. No wondering if you should have invested in a "follicle management solution" instead. Scissors know their place in the world. Now consider the last B2B software platform you